
Unlock your Digital Products Fast Track
Launch your business in a weekend
Join this 2-day virtual workshop on Sept. 12-13th and walk away with your digital product offer created + validated, your shop built + optimized, and your business ready to launch to the world.
GRAB MY TICKET βHONESTY TIME-
Are you ready to finally start making sales?
I'm talking the kind of consistent, daily sales that lead to $100K and beyond. If the answer is yes, I'm here to tell you that it's possible and faster than you might think.

Imagine...
- Never stressing about money again because your digital products are selling on repeat, even while you sleep.
- Finally being able to say yes to the things that matterβtravel, family time, heck- afternoon naps!... because your business works for you, not the other way around.
- Having the freedom to work from anywhere, set your own hours, and live life on your own termsβno more missing milestones and precious life moments.
The key is shifting from dreaming to doing.
That's when big things happen
BUT THE STRUGGLE IS REAL...
You don't know where to start
You've done all the research. Watched countless hours of videos and tutorials. And you STILL feel stuck, unsure of what the next right step is (cue the spiral into another 3-hour YouTube binge).
You have no clear direction
You have TONS of ideas for what you could offer but don't know which is the right one or how to validate that it's even in demand.
You feel overwhelmed
From trying to figure out the tech, to graphic design, to actually getting discovered by the right audience, this online business thing basically feels like climbing Mt. Everest. In flip flops. With no oxygen tank. And a storm rolling in.


βAs a single mom of four, I'm currently earning six figures thanks to Kate's powerful, proven, and life-changing strategies. I'm so grateful- now I can give my kids everything they deserve!β
β Jennie E.

HEREβS THE GOOD NEWS...
You donβt have to go it alone.
I was once exactly where you are, and after over a decade of trial and error in my own business, I've figured out what works and what doesn't. In this 2-day workshop, I'm coming alongside you, taking you by the (virtual) hand, and building out every piece with you, step by step.Β
now's your time
introducing...
BUSINESS IN A WEEKEND
The launch pad for your $100K digital product business, built live in just one weekend.
Sept. 12-13, 10am-2pm ET

WANT THE TEA?
We're taking the overwhelm out of selling digital products.
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In just two days, you'll walk away with a completed and optimized digital product offer, online shop, and marketing strategy. We're not just teaching you how- we're DOINGΒ it alongside you in real time. By the end of the weekend, you'll have...

YOUR OFFER
A validated digital product idea, ready-to-sell offer, and fully built out bonus stack

YOUR SHOP
A completed Etsy or Shopify shop + pro-level listing fully optimized for conversions.

YOUR AUDIENCE
A customized visibility + content plan and working email funnel to drive traffic and sales
SO HOW DO WE ACCOMPLISH ALL OF THIS IN JUST TWO DAYS?
Live Coaching + Implementation
Sept. 12-13th
Two full days (10am-2pm ET)Β of live training + implementation blocks
Accompanying workbook, templates, and resources + lifetime access to replays
Private community group to connect + network with other business owners
EVENT BREAKDOWN:
SESSION 1
FIND YOUR BEST-SELLING DIGITAL PRODUCT IDEA
YOU'LL COME AWAY WITH:
- Clarity on your ideal customerβs biggest problem and how you can solve it with a digital product
- A validated product idea that aligns with your skills, audience needs, and profit potential.
- A chosen product format βwhether itβs a guide, template, toolkit, or otherβand confidence to move forward with it.
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Value: $147
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SESSIONΒ 2
BUILD + PACKAGE YOUR IRRESISTIBLE OFFER
YOU'LL COME AWAY WITH:
- A fully built-out digital product offer, including core product and value-boosting bonus stack
- Your perfected price point-Β one that reflects the value of your offer while still remaining competitive in the marketβ(no guessing or undercharging)
- A ready-to-use offer description, so you can confidently share and communicate the transformation your product will bring
- Pro-level product mockup images, prepped and ready to design
Value: $147
SESSION 3
SET UP YOUR HIGH-CONVERTING SHOP
YOU'LL COME AWAY WITH:
- A sleek, branded Etsy or Shopify shopΒ that builds instant credibility
- A completed product listing, optimized using our proven conversion formula- including your title, description, price, and images, that you can use as a template for creating future listings
Value: $147


SESSION 4
ATTRACT TRAFFIC THAT CONVERTS (EVEN WITH A TINY AUDIENCE)
YOU'LL COME AWAY WITH:
- A chosen traffic platform (e.g., Pinterest, YouTube, Instagram, or blog) selected based on your strengths and audience fit
- Your 3-pillar content system built out- designed to directly promote your digital product and drive clicks
- Your next 30 days of content planned + mapped out
Value: $147
SESSION 5
MAXIMIZE SALES WITH SMART SYSTEMS
YOU'LL COME AWAY WITH:
- A simple sales funnel mapped out, showing how your audience moves from content to checkout
- Your completed lead magnet, lead magnet mockup, and landing page ready to start driving subscribers to join your email list
- Your first/next automated email sequence drafted, outlining 3β5 emails to nurture and convert buyers
Value: $147


SESSION 6
PLAN YOUR 90-DAY GROWTH STRATEGY
YOU'LL COME AWAY WITH:
- Your mapped digital product suite, showing how products of various sizes and price points fit together
- A 90-day business growth plan with clear weekly focus areas and goals for content, product development, and promotions
Value: $147
βKate does an incredible job explaining every detail with such ease, clarity, and simplicity."
She presents each lesson so even a beginner like me can understand.β
β Ashley F.

TOOLS + RESOURCES
Along with the live sessions, your workshop ticket includes tools and templates to help you build faster

TOOL ONE
Worksheets + Planners
Each session comes with accompanying worksheets, calendars, and prompts that we'll use as we work through and implement the strategies we're discussing. You'll get access to:
- Product Idea Worksheet
- Master List of Digital Product Ideas
- "Best Seller" Score Card
- Offer Builder Worksheet
- Proven Conversion Formula Planner
- 30 Day Content Calendar
- Lead Magnet Ideas List
- 90 Day Growth Plan
$147 value
TOOLΒ TWO
Templates + Swipe Files
During the event, we'll be utilizing pro-level Canva templates and swipe copy to build out graphics, branding assets, and a simple sales funnel. You'll get:
- Digital Product + Lead Magnet Mockup Canva Template Set
- Social Media Ideas + Caption Swipe File Bundle
- Two 5-Day Email Sequence Swipe Files
- Branding Asset Canva Templates for Etsy + Shopify (including logo, banner, and shop icon templates)
$197 value


TOOL THREE
Private Community Group
You'll have exclusive access to the BIW private Facebook group to interact with other members, network, and get your questions answered by Team Hayes.
$97 value
DISCOUNTED EARLY BIRD RATE
One Time Payment of
$397
$297
β Admission to 2-day virtual event (Value: $882)
β Workbook, tools + resources (Value: $344)
β Lifetime access to all replays (Value: $97)
β Exclusive BIW community group (Value: $97)
Total Value: $1420
GRAB MY TICKET β



Hey, I'm Kate!
YOUR NEW BUSINESS BFF
As a wife and mama to three, I wanted freedom for myself and my family. Financial freedom, time freedom, and location freedom. I was sick of the 9-5 grind and knew I had to take action if I wanted things to change.
In 2015, I started my online business and over the years scaled it to 7 figures. Through a LOT of trial, error, and testing, I've learned what strategies actually work to bring in real revenue.
And now, I'm handing it all to you.
Business in a WeekendΒ includes EVERYTHING YOU NEED to launch your profitable online business
Financial freedom doesn't come from planning. It comes from DOING. Taking imperfect action- before you feel ready, before you have all the pieces in place. That's what Business in a Weekend is all about. Jumping in and working through every step. Together.
I'M READY βIS THIS FOR YOU?
This workshop is perfect for you if you want a hands-on, get-it-done experience to level up your business
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You have tons of digital product ideas but feel stuck on which one to start withβor how to make it actually sell.
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Youβve created a digital product (or two), but havenβt seen the sales or momentum you were hoping for.
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You want to make money online but feel overwhelmed by tech, marketing, or what steps to take first.
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You want to launch a shop on Etsy or Shopify but need help setting it up the right way.
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You're ready to stop playing small and start building a real, scalable digital product business that could take you to $100K and beyond.

BIW is not just information- it's implementation.
Most trainings leave you with pages of notes and no idea what to actually do. This event is designed to help you take action in real time, so you leave with your product built, offer created, shop set up, and growth strategy in motion.
I WANT IN βGet more done in 2 days than most do in 2 months.
No dragging things out over 6 weeks or 10 modules. This is a focused, done-with-you experience where you get real results fastβwith support, structure, and clarity the entire way.
RESERVE MY SEAT β

βKate delivers the teaching with such clarity and ease, making complex topics simple to understand. β
The depth of knowledge Kate provides has been invaluable, and I truly feel equipped to take the next steps in my digital products journey.
β DPC Student
Aβs to your Qβs
WHEN IS BUSINESS IN A WEEKEND?
IS THERE A Q+A TIME?
DO I HAVE TO HAVE AN EXISTING SHOP TO ATTEND?
I'VE ALREADY MADE SOME SALES- WILL THIS STILL BE HELPFUL FOR ME?
IS THERE A REFUND POLICY?
WHAT ARE YOU WAITING FOR?
This is your call to DO. THE. THING.
You don't need to have it all figured out- you just need 2 days and a mentor who's been there, done that, to show you the way (ππ»ββοΈ). Join me on Sept. 12th-13th and let's turn your idea into income.
REGISTER NOW βReady to get financially free?
DISCOUNTED EARLY BIRD RATE
One Time Payment of
$397
$297
β Admission to 2-day virtual event (Value: $882)
β Workbook, tools + resources (Value: $344)
β Lifetime access to all replays (Value:Β $97)
β Exclusive BIW community group (Value: $97)
Total Value: $1420
GET MY TICKET β